Ice-cream brand Scrumdiddly's acquired by KnightBridge

This article was originally published on RTE, written by Gill Stedman

KnightBridge has acquired Irish ice-cream brand Scrumdiddly's.

Founded in 2012, Scrumdiddly’s has five locations in Dublin and Kilkenny, serving up to 150,000 litres of Irish-made ice cream annually.

This strategic acquisition, led by KnightBridge’s Hospitality Division, marks the next step in the group’s expansion plans.

The original founders of Scrumdiddly’s will retain a minority shareholding and continue to contribute in the brand’s evolution.

"This is a premium Irish brand with a loyal following, and we’re ready to bring it to new heights," said Kent Lim, Group CEO of KnightBridge and newly appointed Chief Executive of the Scrumdiddly's brand.

"With the success of our five existing stores, it’s time to unleash the full potential of Scrumdiddly’s through nationwide and international expansion.

"Under KnightBridge’s ownership, we are committed to maintaining its charm and quality while evolving the business with franchising, bespoke in-store outlets, and creative ventures like outside catering," he added.

The company plans to expand into key markets in the UK, Dubai, Singapore, and Malaysia - markets where Mr Lim, who hails from Malaysia, has strong connections and industry expertise.